What conscious means for us
"A Conscious Wardrobe"
Our philosophy behind a thoughtful & conscious wardrobe is simple. It’s about investing in clothing that is built to last, made in a way that is considerate to the people that make our coats.
We develop never-out-of-style pieces that last a lifetime, but above all are multifunctional. Wearable in all kinds of climates, seasons and for different occasions.
It’s all about having clothes that make you feel confident, simply because of the quality & comfort of the material and the elegant fit.
We aim to contribute to a conscious wardrobe by making clothing that can be used for multiple purposes, but foremost we hope our all-weather coats will be the foundation of your wardrobe for many years to come.
What Conscious Means for Us?
"We believe that delivering sustainable products is the future of our economy."
We believe in slow fashion; so our new collections are only being made when goods sell out. This means no overstock which we need to dump! Every single coat gets a happy owner. We develop never-out -of style designs and use long lasting durable materials.
And last but not least, with the additional bodywarmer our coats are wearable in all 4 seasons so all you need is just 1 coat in your wardrobe! (ok maybe 2 or 3 ;-), but as long as 1 of these is a Rain Couture you are completely covered!)
How we support fair labour
To make each style a master piece, we support Fair Labour. We care about the workers and their working conditions of our factory based in Shanghai area in China. The production is supervised by our own team to deliver our excellent products to our Amsterdam based Flagship Stores and online shop.
We do NOT apply child labour (not hiring under the age of 18), but we DO hire educated and experienced professionals within their specific field.
The factory takes care of maintaining an organized, clean and hygienic working environment at all time, based on the European standards.
Rain Couture believes that delivering a fair-made coat is far more important than exploiting the workers and profiting ourselves while offering the lowest price possible.